Visual anaylsis Lucozade

As we are creating an advertising package for a energy drink.We decided to research already existing adverts. Here are some examples of some This is an example of a Lucozade advert from the 80's, I would say this is a good example as it does not show any offensive images or shock tactics. It also uses Traffic lights to signify certain actions, Red, when the athlete stops running, Amber, when the athlete gets Lucozade out of his bag. Green, when the athelete starts to run again full of energy.